Developed an Agent Performance Dashboard to Evaluate the Performance of Leasing Agents for a Real-Estate Leasing Company

Business Challenge:

The client was a leading real estate company in the Middle East dealing with both sales as well as leasing of properties. The client has many leasing agents, working on renting out available units and bringing in tenants.

The client wanted a report to monitor and measure the performance of various agents. They approached TurnB to develop an agent performance dashboard to evaluate the performance of these agents.

TurnB Approach:

We identified and extracted relevant data elements from the client’s database and following approaches were used:

  • The accuracy of the data extracted was checked.
  • An exhaustive list of factors related to agent’s performance were identified.
  • KPIs and metrics were designed that accurately reflects the client’s business.
  • A well-formulated storyboard was developed to meet client’s requirement.
  • The pre-designed KPIs and metrics were incorporated into a Power BI dashboard which efficiently tracks the performance of various agents.

Implications:

  • The better performers amongst leasing agents were identified and rewarded.
  • Underperforming agents were identified and corrective measures for their improvement were recommended.
  • The dashboard’s timely tracking feature enabled the client to take proactive measures regarding sales and leasing.