Data Gathering
Gathered data from different sources for formulating the logic.
Consolidation report of all training deliveries reported by partners.
Consolidated list of all training provided by other offerings.
Comprehensive list of training activations at the Customer Level.
Logic Creation
Studied multiple other free product offerings and shortlisted the ones which have the potential to directly impact the training program.
Brainstormed and identified the key metrices for comparison to understand the potential cannibalization effect.
Insights and Analysis
Conducted a deep dive analysis of the training data across regions and multiple product offerings.:
Calculated ratio of different types of courses trained through multiple training offerings.
Deep dived and validated the cannibalization effect on regions where training utilization was the lowest.
We have validated that there is a cannibalization effect on the current training program due to multiple other training offers.
Observed a lower utilization and higher expiry rate in regions where training through other channels was dominant.
Implementation of necessary remedial solutions across impactedregions increased the training utilization by 1.5x; expiry rate reduced by 30%
